Crafting and Executing Strategy- The Quest for Competitive Advantage- Concepts and Cases(21版)


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1.Improve student learning outcomes using Connect our easy-to-use homework and learning management solution that embeds learning science and award-winning adaptive tools to improve student results.? ?
2.Emphasis on company’s strategy must be matched not only to its external market circumstances but also to its internal resources and competitive capabilities.
3.Content tightly linked to the 31 high-interest cases, most of which are written by the text authors.
4.Mainstream, balanced treatment of the latest developments in theory and practice of strategy.
作者: Arthur A. Thompson, Margaret A. Peteraf , John E. Gamble, A. J. Strickland III
新功能介紹- 出版社:華泰文化
新功能介紹 - 出版日期:2017/05/19
- 語言:英文
商品網址: Crafting and Executing Strategy- The Quest for Competitive Advantage- Concepts and Cases(21版)


商品網址: Crafting and Executing Strategy- The Quest for Competitive Advantage- Concepts and Cases(21版)

2018-05-29 16:46
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